Greenlans Vintage Women Wool Church Cloche Flapper Hat Lady Bucket Winter Flower Cap

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The First World War, was where it all really began. Red Cross uniforms were simple, understated and prettily functional. Throughout the war, the silhouette stayed human, skirts widened for more free movement and the one piece gown took center stage. The changing styles of young women was captured accurately in the brilliant 1970’s TV period drama – Upstairs Downstairs, where the young Georgina, wonderfully portrayed by Lesley-Anne Down, evolved from war nurse to frivolous flapper. Georgina-the-red-Cross-Nurse—Upstairs-Downstairs—-Lesley-Anne-Down Caroline Reboux, the “Queen of the Milliners.” is generally credited for inventing the famous bell shaped Cloche hat. As early as 1921, she responded to the new Eton crop style haircut favored by many Parisian women, by creating a hat to fit snugly by placing a length of felt on a customer’s head and then cutting and folding it to shape. The style took off and became an iconic image of 1920’s fashion. By mid 1925 – with hair cropped close to the scalp – cloche hats almost resembled bathing caps. Her work chronicled the life of a flapper and recounted her real-life adventures of drinking and dancing all night long. She typically wrote her column—first named “When Nights Are Bold” and “Tables For Two,” launched in 1925—directly after her nights out, typing into the wee hours. Flappers in Advertising

Dark kohl eye shadow seems to be the standard retro version applied now for the Flapper make-up look. But this style takes more from the Hollywood vamp look of the period. The average 1920s woman who dabbled with this ‘ dangerous’ new accessory, tended to go for a more understated look. White flawless skin was the aim, with a healthy rouge flush and just a dab of lip color. Women who populated beaches in bathing suits that were deemed inappropriate were escorted off the beach by police or arrested if they refused. Anna May Wong broke barriers as the first Chinese-American movie star. Her image as a flapper off-screen was encouraged by movie studios to increase her appeal beyond the exotic roles in which they cast her.

Where did the 1920’s Flapper come from?

Clergymen like Rabbi Stephen S. Wise and Baptist pastor Dr. John Roach Straton became known for their tirades against young women’s fashions. A native of Montgomery, Alabama, Zelda was a stylish, free-spirited young woman who met Fitzgerald in 1918 while he was stationed there in the military. She was 17 at the time and—as the daughter of a prominent local judge—her hedonistic escapades scandalized her family. The Flapper defined the style of the 1920’s,with her flat tomboyish silhouettes and her Parisian inspired cloche is often misrepresented . The typical retro flapper dress is more of a retro 1960’s reproduction, replete with fringed beaded dress, cigarette holder and badly fitting bobbed wig and feather! Anita Loos’ book “Gentlemen Prefer Blondes” and its follow-up “But Gentlemen Marry Brunettes” were famous satires of the world of flappers. The books focused on flapper Lorelei Lee and her male conquests. The first film version of “Gentlemen Prefer Blondes” was released in 1928 (another version was released in 1953, starring Marilyn Monroe and Jane Russell). If Fitzgerald was considered a chronicler of flappers, his wife Zelda Fitzgerald was considered the quintessential example of one.

Not everyone was a fan of women’s newfound sexual freedom and consumer ethos, and there was inevitably a public reaction against flappers. No one knows how the word flapper entered American slang, but its usage first appeared just following World War I. In August 1920, women’s independence took another step forward with the passage of the 19th Amendment, giving women the right to vote. And in the early 1920s, Margaret Sanger made strides in providing contraception to women, sparking a wave of women’s rights to birth control. The press at the time credited Fitzgerald as the creator of the flapper because of his debut novel , “ This Side of Paradise,” though the book didn’t specifically mention flappers. Short history of the iconic 1920’s flapper.Where did she come from, the dresses, hats, hairstyles, make up looks and swimwear styles. 1920’s Flappers – Clifton Adams – National Geographic Where did the 1920’s Flapper come from?

New 1920s Style Hats

Henry Ford’s mass production of cars brought down automobile prices, allowing the younger generation far more mobility than in earlier eras. Many people, a number of them young women, drove these cars into cities, which experienced a population boom. A collection of these stories was published that year under the title “Flappers and Philosophers,” cementing Fitzgerald as the flapper expert for the next decade. Zelda Fitzgerald

Popular Washington, D.C., hostess Mrs. John B. Henderson attempted to start a mass movement against what she considered vulgar fashions, appealing to prominent women’s clubs and colleges for help.Helen Lansdowne Resor was the most powerful woman in advertising at the time. The head of women’s advertising at the J. Walter Thompson Agency, she worked her way up from secretary thanks to her keen understanding of selling to women. She was the first advertising executive to push sex appeal as a method of marketing to women, often focused on getting male attention. Flapper style regularly graced the covers of magazines like Vanity Fair and Life, drawn by artists like John Held and Gordon Conway. Flappers on Film

F. Scott Fitzgerald found his place in American literary history with “The Great Gatsby” in 1925, but he had already garnered a reputation before that as a spokesperson for the Jazz Age. The demand for loose clothing, offered fashion designers the chance to ‘liberate’ women’s dress. 1920’s Designer FashionFrom 1925, skirts were climbing steadily and ‘ the Flapper went out shopping for her crown‘. For the first time in history it was smart to be practical – and to wear clothes that demanded less care. Women’s magazines were filled with patterns based on the ‘new Paris styles’ and if a girl could sew, all she needed was the proper material and a large table, on which to lay out her new future dress. Hair was shorter, skirt hems rose, and corsets were banished. Those early bright young things, in their fringe flapper dresses, comprised a mixture of classes for the first time. 1920’s Flapper Style The illustrations of John Held Jr perfectly capture the 1920’s flapper The popularity of movies exploded during the 1920s, though the screen versions of flappers were typically less permissive than the real-world versions. The first popular flapper movie was “Flaming Youth,” released in 1923 and starring Colleen Moore, who was soon Hollywood’s “go-to” actress for playing flappers onscreen. New York women, on a hot summer day, swathed to the toes, frequently ripping their dresses whilst dashing for a bus.” Recognizing that women now had disposable incomes of their own, advertising courted their interests beyond household items. Soap, perfume, cosmetics, cigarettes and fashion accessories were all the subjects of ads targeting women.